Drizzy's team started marketing his enigmatic business around downtown Toronto on Tuesday as they distributed bouquets of flowers wrapped in More Life-branded paper to radio stations, media outlets, and more people. Except that it came from the Toronto celebrity, there was no clarification attached.
If you're in the Downtown core…Be on the lookout for @Drake's #MoreLife team as they're giving out flowers!! The boy is tryna brighten up your day and spread love and good vibes in the city!! pic.twitter.com/L7te6uJCTj
— Mastermind (@Mastermind) November 5, 2019
https://www.instagram.com/p/B4fFw2cnl7-/Drizzy then uploaded a short clip on his Instagram teasing the company. It features a biodome of sorts and has the company’s handle tagged but no more info is provided. The name of course comes from his album-like mixtape released in 2017 which later became a popular catchphrase.
But it looks like More Life Growth Company will be a cannabis themed business. According to Trademark filings for the name, More Life Growth Company will have scope to deal in cannabis products & herbs, medicinal herb extracts, herbal tea, rolling papers, dried plants and more. Of course, merch and apparel has also been included here. Check it out below.
An official announcement is set to made soon by Drake. Yesterday, the Wall Street Journal reported that the North American Marijuana Index, which tracks the leading cannabis stocks in the U.S. and Canada, has fallen more than 52% in the past 12 months due to trouble in dealing with the thriving black market. Last week, a new song from Drake called ‘Bad Karma’ featuring Bryson Tiller surfaced online.
